The purpose? Increase $2.5 million to assist World Bicycle Aid ship bomber bikes to people in rural communities.
You might not notice it, however bicycles are an important device within the battle in opposition to world poverty. For the second yr in a row, Trek is partnering with World Bicycle Aid to assist make sure that individuals in rural communities have entry to rugged, reliable transportation.
The bike in query is known as the Buffalo Bicycle, and it’s designed to face as much as the trials of rural life in African, Southeast Asian, and South American communities.
World Bicycle Aid assembles the machines regionally and makes use of a upkeep coaching program to assist recipients maintain their bikes in working order.
In 2021, the Trek/World Bicycle Aid partnership delivered 11,000 Buffalo Bicycles to rural areas worldwide. And this yr, the duo is aiming larger.
“We’re setting our objectives even larger this yr to get extra Buffalo Bicycles into communities with a view to assist further recipients conquer the problem of distance and obtain independence,” mentioned Bob Burns, Trek Bicycle Vice President of Advocacy.
Easy methods to Donate
If you happen to’ve received a Trek retailer close by, pop in and donate in particular person. If not, you possibly can all the time head to Trek’s web site. The marketing campaign runs from Nov. 7 to Dec. 31, and Trek will match donations of as much as half 1,000,000 bucks. It’s exhausting to think about a greater option to spend your cash this vacation season.
“Girls and women who have been as soon as hassled, exhausted, late to highschool and worse — can now lower their transportation time in additional than half, construct their confidence and keep at school,” mentioned Johanna Vega, World Bicycle Aid’s Program Supervisor in Colombia. “The Buffalo Bicycle has been a sport changer for them and their communities.”
