PURE WELLNESS, the main supplier of turnkey wellness premium rooms, offering a refreshing and stress-free expertise to company, as we speak introduced its expanded partnership with Atrium Hospitality, one of many nation’s largest lodge operators. The deepened alignment will add roughly 70 new properties to the Pure Wellness portfolio spanning a wide range of lodge manufacturers together with Hilton, Marriott, IHG, and Wyndham, amongst others. Over the subsequent six months, 32 lodges (360 rooms) can be transformed, with an extra 36 lodges (365 rooms) set to hitch the portfolio in 2024 – bringing the full variety of Pure Rooms to 874.
We couldn’t be extra excited to take this subsequent step with award-winning Atrium Hospitality, rising our presence from simply 11 of Atrium’s lodges to a wider vary of the corporate’s lodge administration portfolio. The addition of those new places will permit us to learn a bigger viewers with a better footprint, enabling the wellness-minded traveler to extra simply discover a Pure lodge throughout the US. This has been an incredible partnership over time, and we’re wanting ahead to this subsequent development chapter. Haley Payne, Head of Industrial at Pure Wellness
Pure Wellness first started working with Atrium Hospitality in 2011 with the primary Pure Room conversions going down on the Atlanta Marriott Buckhead Lodge & Convention Heart and the Westin Southfield Detroit. The Pure Wellness group continued to improve rooms to further properties by way of 2018, bringing the full variety of Atrium lodges to 11. At present, Pure Wellness maintains and companies a complete of 509 rooms throughout Atrium-managed properties all through the nation, offering turnkey options that guarantee worry-free operations.
We’re delighted to accomplice with Pure Wellness to supply company with a premium room kind and a wellness-focused keep. Atrium’s enhanced collaboration with Pure Wellness embodies our shared imaginative and prescient of providing company a whole-room method to a really refreshing, stress-free environment that exceeds expectations. Collectively, we intention to redefine wellness-focused hospitality. Kimberly Furlong, Chief Industrial Officer at Atrium Hospitality
The expanded partnership is a testomony to the continued power of the Pure Wellness program, well being advantages, and financial benefits for house owners and operators. It additionally signifies Atrium Hospitality’s dedication to catering to the wellness-minded traveler and the income alternative of providing a premium room kind.
As a part of its dedication to remaining business-driven, Pure Wellness can be launching enhanced income reporting for companions within the coming months and can proceed to pivot its give attention to the wellness-minded traveler.
About Pure Wellness
Pure Wellness is the trade chief in antiviral, anti-microbial, and hypoallergenic options for lodges and resorts. In partnership with each main lodge model, Pure Wellness provides hoteliers the flexibility to supply a premium room kind with purified air, a virus and bacteria-free atmosphere, and hypoallergenic bedding. Supplied in 1000’s of rooms nationwide, a Pure room may be situated utilizing the corporate search instrument at www.pureroom.com/find-a-pure-room.
