SiteMinder, the world’s main open resort commerce platform, has in the present day introduced it would purchase business acclaimed resort visitor engagement suite GuestJoy, a cloud-based app that enables hoteliers to automate personalised, direct, contactless visitor communications earlier than, throughout and after their keep.
The acquisition, to be accomplished this 12 months, follows the launch of SiteMinder’s subsequent technology platform in April — an all-in-one resort commerce platform that unifies SiteMinder’s channel administration, distribution and reserving engine merchandise with real-time market insights, automated funds, website-building capabilities and greater than 1500 companion integrations for lodging suppliers to develop their companies on-line. GuestJoy will additional increase SiteMinder’s strong resort commerce providing, permitting hoteliers to automate and digitise their visitor communication, drive upsell revenues, and strengthen direct visitor acquisition.
Sankar Narayan, CEO and MD of SiteMinder, mentioned the settlement to amass GuestJoy builds on a 12 months of robust natural development following the corporate’s IPO in 2021.
“We’re thrilled to announce SiteMinder’s acquisition of GuestJoy this 12 months. Nice know-how powers human connection, and this couldn’t be more true for resort tech. GuestJoy is very regarded inside the resort tech business for its easy consumer expertise, seamless visitor communication functionalities and integration capabilities, that are important for the trendy hotelier to ship a successful and worthwhile visitor expertise, whereas additionally optimising their reserving and ancillary revenues. GuestJoy’s functionality to automate and personalise visitor communications will enable SiteMinder to supply a completely built-in consumer expertise for our hoteliers, as we proceed to ship on our resort commerce platform imaginative and prescient,” Sankar Narayan mentioned.
Since 2014, GuestJoy has gained a robust popularity within the business for its progressive, easy-to-use know-how and for delivering excessive ROI for its clients. Based by hospitality tech innovators Alar Ülem and Annika Ülem, GuestJoy was created to unravel a key unmet want – to make it less complicated and quicker for hoteliers to speak immediately with their friends and improve buyer worth through their property administration system.
“We all know firsthand how distracting and cumbersome unfit know-how may be when you are working arduous to ship an impeccable, memorable visitor expertise. It’s why we set ourselves the mission of designing GuestJoy to be very simple to make use of, utilizing data-driven intelligence and automation. We additionally know that seamless, unified know-how can rework resort companies, and that is why we’re so proud that GuestJoy will change into a SiteMinder firm,” mentioned GuestJoy Co-founder Alar Ülem.
“SiteMinder is unrivalled in its deep function capabilities in resort know-how, and for its scale of connectivity within the resort tech market. We are able to’t wait to hitch SiteMinder’s imaginative and prescient to carry each resort into the brand new period of resort commerce, by serving to hoteliers join meaningfully with their friends alongside each step of their lodging journey,” mentioned GuestJoy Co-founder Annika Ülem.
A SiteMinder Companion since 2017, GuestJoy is already part of the SiteMinder ecosystem and can be absolutely built-in into the SiteMinder resort commerce platform following the completion of the acquisition this 12 months.
About GuestJoy
GuestJoy has been serving to hoteliers seamlessly digitise, personalise and automate their visitor engagement all through the whole visitor journey since 2014. In 2021, GuestJoy was named a finalist in Lodge Tech Report’s Greatest Upselling Software program, and that very same 12 months, 70% of GuestJoy clients throughout 23 nations have been named in TripAdvisor’s Travellers’ Selection Awards. GuestJoy has been a SiteMinder companion since 2017, with clients throughout the UK and Europe.
About SiteMinder
SiteMinder Restricted (ASX:SDR) is the world’s main open resort commerce platform, ranked amongst know-how pioneers for opening up each resort’s entry to on-line commerce. It’s this central function that has earned SiteMinder the belief of tens of hundreds of motels, throughout 150 nations, to promote, market, handle and develop their enterprise. The worldwide firm, headquartered in Sydney with workplaces in Bangkok, Berlin, Dallas, Galway, London and Manila, generated greater than 100 million reservations price over US$35 billion in income for motels within the final 12 months previous to the beginning of the pandemic. For extra data, go to siteminder.com.
Luke McCabe
Communications Supervisor
