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HomeEurope TravelGuldsmeden Motels Chooses SHR’s Windsurfer CRS and Maverick CRM

Guldsmeden Motels Chooses SHR’s Windsurfer CRS and Maverick CRM


HOUSTON – Guldsmeden Motels, a sustainable, privately owned Danish boutique resort chain with 10 places all through Europe, Iceland and Bali will accomplice with SHR to enhance the visitor expertise and drive income at every touchpoint of their visitor’s journey.

Guldsmeden Motels has adopted SHR’s Windsurfer CRS to optimize their distribution channel combine by sending real-time charges and stock to the reserving engine and third-party distribution companions, thereby lowering acquisition prices and reaching the fitting vacationers on their most popular channels.​ Adopting Maverick CRM​ will permit them to personalize the visitor expertise​ by centralizing visitor information and serving it up on the proper occasions alongside the client journey, constructing higher visitor experiences and engagement.​

Guldsmeden Motels prides itself on its inexperienced and sustainable practices whereas additionally giving company the absolute best keep, which units them other than different operators within the area.

“At Guldsmeden Motels, we’re dedicated to giving our company a beautiful stick with as little destructive environmental influence as doable. This message should be conveyed by our advertising and marketing and on-line presence, permitting us to offer a personalised and distinctive expertise to each visitor,” says Erik van Weerden, Income Supervisor at Guldsmeden Motels. “SHR will assist us prioritize these targets whereas offering a well-integrated tech stack because the framework.”

“There may be a lot to like about Guldsmeden Motels – particularly the gorgeous boutique accommodations in superb places, in addition to management’s dedication to sustainability and a inexperienced setting,” says Patrik Norman, Senior Director of Enterprise Growth at SHR. “We’re excited to assist Guldsmeden Motels enhance their distribution combine, and drive and convert extra direct enterprise with personalised engagement.”

About SHR

Sceptre Hospitality Sources (SHR) delivers options for accommodations to enhance visitor satisfaction at every touchpoint – from advertising and marketing, reserving, and on-property expertise – whereas driving income each step of the best way. Greater than 2,000 accommodations around the globe depend on Windsurfer CRS to optimize their channel combine, Maverick CRM to personalize their company’ experiences, or Wave RMS to maximise income and profitability. Headquartered in Houston with places of work in Barcelona and Singapore, SHR deploys deeply built-in, cloud-based software program in-built an open, API-first framework that reduces the associated fee, time and growth work related to connecting techniques. Be taught extra at shr.world.​

Sarah Hernandez
VP of Advertising



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